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Blog: Customer Acquisition

Recent Posts

3 Ways Companies can Reset—and Win—at Customer Loyalty

The importance of customer loyalty and retention can’t be overstated. Loyal customers are less price sensitive and more likely to make frequent purchases—in addition to being brand...

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Winning Sales Strategies for Today's New Reality

Like a massive tidal wave, the COVID-19 pandemic has upended business operations, supply chains, and economic activity. However, it has not changed the need for sales teams to produce results. To...

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Sales Outsourcing: 11 Benefits of Outsourcing Sales

What is sales outsourcing? Sales outsourcing allows you to take advantage of untapped opportunities by leveraging additional salespeople through an outsourcing partnership. At a time when...

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It’s Valentine’s Day…. Do Your Customers Love You?

Chocolate-covered strawberries, bouquets of red roses, and heart-adorned greeting cards are vying for our attention every time we switch on the television, flick through a magazine, or walk past a...

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Uncover Profits By Measuring Customer Lifetime Value

Customer lifetime value (CLTV) is an important tool that companies can use to allocate their resources to gain the most benefit. It’s a metric that measures the amount of value a customer...

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Say Hi to TTEC

Hi. It’s great to meet you. Again.For 35 years, you’ve known us as TeleTech. The customer experience strategy company that helps amazing brands across the globe build engaging...

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The New Marketing ROI in 4 Easy Steps

What is the value of a marketing campaign, or a marketer for that matter? The answers to these questions are often murky at best. To prove ROI, marketers must defend their place in the value...

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How to Sell to an SMB

When selling to small and midsized businesses (SMBs), the first step is to throw out your big business playbook. SMBs face a unique set of challenges that call for different selling strategies....

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Don’t Let Training Be a Compliance Risk

Many companies today are faced with the reality that cybersecurity is a critical issue and it is difficult to protect customer and employee data. Coupled with the rise of cloud technologies and an...

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Four Ways to Unlock Sales Opportunities in Service Interactions

Let’s face it: consumers are immune to fliers, telemarketing calls, and emails that go straight to their junk folders. Instead of overspending on marketing and sales budgets, some companies...

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