Blog: Customer Acquisition
Recent Posts
The art of attracting and keeping customers is a balancing act, and the pandemic was an anvil thrown onto the scale. The brands that survived the shift in everyday life knew how to not only bring...
A team only performs well on game day if players have had the right practice leading up to it, and sales teams are no different. These days, as customer experience becomes increasingly important,...
When it comes to sales, you can't play the game without a great team. So how can companies put together the best team possible to execute winning sales strategies and objectives? I recently...
The importance of customer loyalty and retention can’t be overstated. Loyal customers are less price sensitive and more likely to make frequent purchases—in addition to being brand...
Like a massive tidal wave, the COVID-19 pandemic has upended business operations, supply chains, and economic activity. However, it has not changed the need for sales teams to produce results. To...
What is sales outsourcing? Sales outsourcing allows you to take advantage of untapped opportunities by leveraging additional salespeople through an outsourcing partnership. At a time when...
Chocolate-covered strawberries, bouquets of red roses, and heart-adorned greeting cards are vying for our attention every time we switch on the television, flick through a magazine, or walk past a...
Customer lifetime value (CLTV) is an important tool that companies can use to allocate their resources to gain the most benefit. It’s a metric that measures the amount of value a customer...
Hi. It’s great to meet you. Again.For 35 years, you’ve known us as TeleTech. The customer experience strategy company that helps amazing brands across the globe build engaging...
What is the value of a marketing campaign, or a marketer for that matter? The answers to these questions are often murky at best. To prove ROI, marketers must defend their place in the value...