Customer Strategist Blog


Innovative strategies for building more profitable customer relationships.

Recent Posts

A Valauble Lesson in Consumer Trust

The value of trust helps people choose who they associate and confide with on a daily basis. But what happens when a company is dishonest with their customers or acts unethically? This year, data...

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Seen and Heard: National Retail Federation Big Show 2019

The mood at this year’s National Retail Federation (NRF) “Big Show” conference in New York was upbeat and optimistic. The event was packed and the news was good—2018 retail...

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How Is the 2018 Holiday Customer Experience Shaping Up?

Consumer confidence is at an 18-year high and holiday shoppers are ready to spend. Total retail sales in the U.S are expected to exceed $1 trillion during the holiday season, representing the "...

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Saying ‘Yes’ to Controversial Topics

Patagonia is endorsing two political candidates. Nike’s Colin Kaepernick ad spurred some customers to burn their sneakers. Are brands throwing out the rulebook on avoiding social and...

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Omnichannel Tips from Customer Service Summit

At Incite Group’s Customer Service Summit, executives and thought leaders discussed how to deliver the best customer service in a growing omnichannel world. A big theme was how to...

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Video: 4 Trends Driving CRM Innovation

CRM has come a long way from being just a contact database where customer information is stored. We have identified four trends that are helping organizations in their quest for better customer...

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Delivering CX in a Box

As the subscription market continues to gain momentum in the retail space, we spoke to Joe Martin, the CEO of Boxy Charm on how he provides amazing experiences in every box. 

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Customer-Driven Innovation

How can we be more innovative? Savvy business leaders have realized that the answer to this question begins with another question: What do our customers need, want, and aspire to?

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The DNA of CX Innovation

We asked some of the best analysts and industry experts to deconstruct the DNA of innovative customer experiences. 

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