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Customer Strategist Journal
Retail and eCommerce
From One-to-One Marketing to Bot-to-Bot Marketing
Primed for an Exciting Customer Experience Future
Build-a-Bear Builds a Brand Around the Customer Experience
Technology
Algorithms Empower Consumers
Trend in Focus: Culture First
Blog
All Customers Want for Christmas – Make it Easy for Them to Find What They Need
Pharma’s Brave New World: Customer Engagement
Creating Customer Experiences That Create Trust
Changing the Conversation at Kraft Foods
The Winning Way to Deliver Superior Service: “Every Customer Every Time”
Customer Centricity Starts at the C-Level
What Being Close to Your Customer Really Means
Sainsbury’s Serves Up Fresh Customer Data
Business in Bloom
The Economics of Customer Engagement