Engage Tomorrow’s Car Buyer Today


Consider this fact: The average car buyer spent 12.5 hours shopping online in 2015. And this one: 75 percent of drivers would consider conducting the entire car-buying process online.1

Together, these digital engagement trends signal a huge shift in the ways that customers are researching and purchasing cars. In this eBook, learn what auto brands can do to use these trends to their advantage, and increase customer engagment at the moments that matter most.


  • Which digital trends are impacting the auto industry
  • How to connect with customers in this new era
  • Which strategies are helping brands reach their customer engagement goals

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