Resources

Four Traits of Customer-Centric Leaders

Healthcare Brand Combines Strategy and Technology for Always On, Personalized Interactions

Small Business, Meet Global Social Media Marketing

Wireless Sales See 45% Lift, to the Tune of $1.5 Billion

Media Disruption Leads to Customer Satisfaction, Sales Improvement

From “Poor Lead Quality” to 221% Growth

Four Weeks, Three New Sales Channels

Automobile Marketing with No Blind Spots

56 companies, 19 countries = Millions in Travel Savings

Not Winning Business? Try Winning Hearts.

Driving Lease Loyalty

Insurance Customer Playbook: Personalization Prevails

Chegg Taps Into the Minds of Young Consumers

Marrying Predictive Analytics with Sales for Greater ROI

Personalization Drives Customer Acquisition and Retention for Insurers

A Snapshot View of What Keeps Marketers Awake At Night