March 18, 2014 Customer Strategist Mobile Loyalty Accelerates Ridership for Montreal Transit Montreal’s public transport society entices young riders in their preferred channel, with a positive environmental message that resonates with the fickle customer group. Public Sector and Government
March 1, 2014 Customer Strategist In Depth The Changing Face of Big Data and Analytics Innovation exists everywhere, especially at the intersection of analytics and the customer experience.
March 1, 2014 Customer Strategist Customer Lessons Learned from the Health Insurance Exchange Rollout A look at what steps can be taken to smooth the ACA’s bumpy customer experience road. Healthcare Payers
March 1, 2014 Blog Real time marketing analytics: Customer data optimization best practices Real-time marketing adds immediacy to relevant customer interactions, especially for telecom companies. Communications
February 16, 2014 Client Story Millions of reasons to stay connected with customers Our client had just partnered with a new marketing organization and was deploying a new database and deployment solution, but it was a year away. We were able to help speed up the process. Financial Services and Insurance
January 12, 2014 Client Story Proactive churn reduction saves — and sells Our client was looking for a way to prevent its most valuable customers from leaving and brought us on to help create a more well-rounded solution. We helped create a new customer-retention program. Communications
September 1, 2013 Customer Strategist Customer Experience in Retail Banking: The Bank's Perspective Akbank and BNP Paribas made improvements to the customer experience, which in turn made significant improvements to their bottom line. Retail Banking
September 1, 2013 Customer Strategist Putting Psychic Brands in Capable Hands If brands hope to implement a truly psychic foundation, they must integrate the necessary tools to ensure that engagement, retention, and loyalty comprise the end result.
September 1, 2013 Customer Strategist Mobile Data Dominates Wireless Strategy Research shows that telecom operators can unlock unrealized revenue by acting on the drivers and triggers of mobile data usage throughout the customer lifecycle. Communications
