July 16, 2018 Customer Strategist Future Marketers Dive Into Data Digital maketing analytics may soon be as standard as the four Ps.
April 11, 2018 Customer Strategist Healthcare Removing White Noise From the Patient Experience Inside the mind of a hospital Chief Medical Innovation Officer.
January 11, 2018 Customer Strategist Your Business Process Is Not the Customer’s Journey Forrester’s TJ Keitt shares customer journey mapping best practices.
October 10, 2017 Customer Strategist Outlook What Could Go Wrong? Some real-time initiations look good on paper, but in practice they don’t always work out.
January 6, 2017 Customer Strategist Virtual and Augmented Reality: Empathy Machines VR and AR devices have the potential to foster emotion and empathy between companies and their users.
