March 1, 2014 Customer Strategist Telstra Reaffirms Commitment to Customers, Gains Subscribers The 100-year-old Australian operator focuses on building customer advocacy as its strategy for the next 100 years. Communications
March 1, 2014 Customer Strategist Keeping Up a World-Class Experience During Transformation Inspirato scales its customer experience strategy and technology to optimize personal relationships. Travel and Hospitality
September 1, 2013 Customer Strategist A Personal Assistant for Everyone Outlook Editor's Note: Predictive search tools help make sense of all the data out there to proactively improve individual experiences.
September 1, 2013 Customer Strategist Merging Cultures Brings out the Best for Barclays Customers Barclays and Absa unite in Africa to build a customer-focused bank. Retail Banking
September 1, 2013 Customer Strategist Hyundai Makes Smart Cars Smarter Hyundai uses advanced technology to simplify and improve the customer experience. Automotive
March 1, 2013 Customer Strategist Data Livens Up Financial Relationships at Old Mutual Old Mutual uses data strategy to break away from life insurance’s “buy and die” relationship reputation and deliver significant ROI. Financial Services and Insurance
February 1, 2013 Customer Strategist A Lesson from Google on Marketing Innovation Innovative marketers take action at the “zero moment of truth” to connect with consumers in the right place at the right time with the right message. High Tech
February 1, 2013 Customer Strategist Innovate Beyond Cool to Sustain Growth Investments Officer at UAE telecom du explains why it’s important to resist the temptations to focus on fun gadgets and instead innovate by improving the customer experience. Communications
September 1, 2012 Customer Strategist SunTrust Learns Why Customers Behave the Way They Do The bank uses customer data and predictive analytics to be more relevant to customers and prospects, leading to improved satisfaction, revenue, and loyalty. Retail Banking
December 1, 2011 Customer Strategist Charter’s Social Commitment to Customers Charter Communications uses social media to move from a culture of compliance to one with a commitment to customers. Communications