December 1, 2013 Customer Strategist Retail Banking First Direct: The Unexpected Bank With so much bad press, financial institutions have to work hard to achieve and retain customer trust. Tracy Garrad, head of British bank First Direct, fights back by putting customers first.
September 1, 2013 Customer Strategist A Personal Assistant for Everyone Outlook Editor's Note: Predictive search tools help make sense of all the data out there to proactively improve individual experiences.
September 1, 2013 Customer Strategist Retail Banking Customer Experience in Retail Banking: The Bank's Perspective Akbank and BNP Paribas made improvements to the customer experience, which in turn made significant improvements to their bottom line.
September 1, 2013 Customer Strategist Retail Banking Customer Centricity Accelerates Among Global Banks Research from Peppers & Rogers Group and Efma assesses the business impact of customer centricity in retail banks.
September 1, 2013 Customer Strategist The Psychic (and not so psychic) Powers of Brands Brands are missing the opportunity to strengthen customer relationships by only skimming the surface of what they know about customers.
September 1, 2013 Customer Strategist Shazam's Experience Is Music to Customers' Ears Simplicity and a valuable customer experience trump technology in the long run, even for a popular app like Shazam.
September 1, 2013 Customer Strategist Retail Banking Retail Banking Reality Peppers & Rogers Group and Efma recently conducted research into the state of the Customer Experience in Retail Banking. Below are some key lessons shared by banks as they make strides to be more customer-centric.
September 1, 2013 Customer Strategist Automotive Hyundai Makes Smart Cars Smarter Hyundai uses advanced technology to simplify and improve the customer experience.
