December 1, 2013 Customer Strategist From One-to-One Marketing to Bot-to-Bot Marketing Fast forward into the digital age to experience simplified, predictive customer engagement.
September 1, 2013 Customer Strategist Customer Experience in Retail Banking: The Bank's Perspective Akbank and BNP Paribas made improvements to the customer experience, which in turn made significant improvements to their bottom line. Retail Banking
September 1, 2013 Customer Strategist Putting Psychic Brands in Capable Hands If brands hope to implement a truly psychic foundation, they must integrate the necessary tools to ensure that engagement, retention, and loyalty comprise the end result.
September 1, 2013 Customer Strategist Mobile Data Dominates Wireless Strategy Research shows that telecom operators can unlock unrealized revenue by acting on the drivers and triggers of mobile data usage throughout the customer lifecycle. Communications
June 22, 2013 Strategy Guide Making the Grade Learn how the latest analytics tools and strategies can help you create an A+ experience for your members Healthcare
March 1, 2013 Customer Strategist Data Livens Up Financial Relationships at Old Mutual Old Mutual uses data strategy to break away from life insurance’s “buy and die” relationship reputation and deliver significant ROI. Financial Services and Insurance