September 1, 2009 Blog Loyalty Program Strategy: 5 Best Practices to align with your Business Strategy Implement these five best practices to optimize your loyalty program strategy to better match your overall business strategy and to increase customer retention
April 1, 2009 Customer Strategist The Customer Rules Delivering a top-notch customer experience is more important than ever to companies’ continued success. Several recent studies show the link between customer experience and bottom-line performance.
April 1, 2009 Customer Strategist The Foundation of a Sustainable Competitive Advantage Baylor University’s John (Jeff) F. Tanner Jr. reveals the emergent strategies organizations need to harness to keep pace with today’s speed of change.