February 1, 2013 Customer Strategist Customer Experience Innovation: No Genius Required Real innovation comes from adopting three customer experience disciplines: strategy, customer understanding, and design.
February 1, 2013 Customer Strategist Microsoft Looks to the Cloud to Build Customer Relationships The latest version of Microsoft Office includes an extra innovation—a service-based model with segmentation and churn strategies to back it up.
April 1, 2012 Blog The Six Building Blocks of Customer Trust Customers' trust in the companies they do business with is based on a combination of perceived good intention and proven competence.