February 1, 2013 Customer Strategist Learning Innovation: Moving Away from Normalcy Organizations need to dream big. Rather than stick to traditional modes of employee learning, companies can leverage new technology to innovate learning.
February 1, 2013 Customer Strategist Getting Behind the Wheel of Innovation Technology allows forward-thinking organizations to deliver outstanding experiences to their customers. According to Ford Chief Technical Officer Paul Mascarenas, it all starts with listening to customers. Automotive
September 1, 2012 Customer Strategist MassMutual Embodies the Human Side of Financial Services Under the watchful eye of Chief Customer Experience Officer Todd Lee, MassMutual strives to make sure its customers are supported and treated with empathy. Financial Services and Insurance
September 1, 2012 Customer Strategist Writing the Unwritten Rules of Customer-Centric DNA True customer DNA is made up of three critical internal building blocks upon which all customer-based strategy and activity is built.
April 1, 2012 Blog The Six Building Blocks of Customer Trust Customers' trust in the companies they do business with is based on a combination of perceived good intention and proven competence.
April 1, 2012 Customer Strategist Creating Trust on the Frontlines Building trust among frontline employees is essential to delivering outstanding customer experiences.
July 1, 2011 Customer Strategist Get in Touch With Your Customers' Emotions Growth and retention require a company to not only get inside customers’ heads, but, equally as important, to get inside their hearts.
March 1, 2011 Customer Strategist UnitedHealthcare’s Innovation Impact The insurer’s transparent and holistic approach to customer experience is helping its end customers make better-informed decisions about their health. Healthcare
March 1, 2011 Customer Strategist In Healthcare the "Customer" Has Many Faces The industry is rife with intertwined customer groups. Understanding the needs and priorities of each is essential to delivering a profitable customer experience. Healthcare Providers
December 1, 2010 Customer Strategist Mashreq Bank Rewrites the Rules of (Customer) Engagement The UAE's changing economic and demographic landscape has forced Mashreq Bank to begin a three-year transformational journey to become customer focused. Financial Services and Insurance