January 11, 2014 Case Study Retail and eCommerce Electronics marketplace converts searchers into customers Our client was looking to optimize paid search, display, and conversion rates. We enabled more conversions from search and time savings resulting in a 52% increase in click-to-conversion rate
December 1, 2013 Customer Strategist The Promising Digital Future of Lead Generation and Search The power of search and other lead generation tools will only become stronger in the coming years.
September 1, 2012 Customer Strategist Retail Banking SunTrust Learns Why Customers Behave the Way They Do The bank uses customer data and predictive analytics to be more relevant to customers and prospects, leading to improved satisfaction, revenue, and loyalty.
September 1, 2011 Customer Strategist Communications Get Better Insight Faster The dynamic nature of today’s telecom customers requires an equally dynamic use of analytics to understand customers and make decisions.
July 1, 2011 Customer Strategist Retail Banking Designing a Winning Onboarding Program Implementing an onboarding strategy for banking customers presents a unique opportunity to deepen relationships and increase retention
