September 1, 2012 Customer Strategist Writing the Unwritten Rules of Customer-Centric DNA True customer DNA is made up of three critical internal building blocks upon which all customer-based strategy and activity is built.
September 1, 2012 Customer Strategist Healthcare Philadelphia Insurance Companies Lends Customers an Ear to Improve Customer Centricity Through an ambitious voice of the customer initiative, the insurance provider uses feedback to improve its products, services, and customer relationships
April 1, 2012 Customer Strategist Creating Trust on the Frontlines Building trust among frontline employees is essential to delivering outstanding customer experiences.
December 1, 2011 Customer Strategist Communications Motorola Harnesses New Media to Rebrand a History-Rich Company Motorola Solutions used a comprehensive multichannel approach to galvanize employees and customers around its new branding, and to engage the broader market.
September 1, 2011 Customer Strategist Multichannel 101 The complex art and simple science of developing a differentiated multichannel strategy
July 1, 2011 Customer Strategist Get in Touch With Your Customers' Emotions Growth and retention require a company to not only get inside customers’ heads, but, equally as important, to get inside their hearts.
March 1, 2011 Customer Strategist Healthcare Providers In Healthcare the "Customer" Has Many Faces The industry is rife with intertwined customer groups. Understanding the needs and priorities of each is essential to delivering a profitable customer experience.
December 1, 2010 Customer Strategist Retail Banking The Winning Way to Deliver Superior Service: “Every Customer Every Time” Mark Beausoleil, director of retail sales and service, explains the service strategies that support the achievement of the award.
June 1, 2010 Customer Strategist Retail Banking PhotoBox’s Customer Obsession Drives Double-Digit Growth The online photo company applies deep analytics and customer insight to make customer experience improvements that propel market share and customer growth.
September 1, 2009 Customer Strategist Healthcare Healthy Employees, Healthy Business A study reveals the correlation between enhancing employee relationships and business outcomes.
