Smart retailers know that consumers expect omnichannel experiences. Even smarter retailers understand that the omnichannel goal posts continue to move. Retailers must balance business objectives...
The moment has come, and The World Cup has already shocked and awed since we last highlighted some fantastic brands that scored in their marketing campaigns. And now that everything’s...
Retailers today face an unprecedented rate of change. Many malls are empty, e-commerce is taking a larger share of the pie, and consumers are spending more on experiences than products. Media...
If you haven't heard about the EU's General Data Protection Regulations (GDPR) by now, where have you been? Coming into effect on 25th May, GDPR affects any organization that holds or...
As you may or may not know, I recently embarked on a new adventure here at TTEC. I am excited for all that comes with learning about a vibrant new culture, embracing new capabilities, and for the...
It’s not every day that your marketing campaign has half the world watching. This week, millions will be watching the 2018 FIFA World Cup in Russia kick off, as passionate superfans don their...
Customer service is evolving, and while brands begin to implement the latest tools in automation and AI, genuine human values never go out of style. Zendesk’s latest event “The Future...
Earlier this month Google demonstrated its new artificially intelligent feature Duplex, in which a Google Assistant called a hair salon to book an appointment, carrying on a very human-like...
Let’s face it: in today’s B2B landscape, the buyers call the shots. Buyers today are proactive, research their own options, and often include many decision makers rather than just one...
We like to think we’re capable of making purely logical decisions—but we’d be lying to ourselves. Studies show that many of our decisions are greatly influenced by emotion. And...
