March 1, 2014 Customer Strategist Automotive Powering the Automotive Customer Experience J.D. Power III, who pioneered customer satisfaction measurement in the automotive industry, looks ahead with his son J.D. Power IV to the factors that are shaping customer experience going forward.
March 1, 2014 Customer Strategist Loyalty on a Global Scale Nandan Mer of MasterCard shares insight about how loyalty programs are evolving to meet the needs of issuers and consumers around the world.
December 1, 2013 Customer Strategist Past Predictions of Future Customer Experiences Consumers today have easy access to products and services. Their experiences are personalized, relevant, and in some cases, predictive. Yet the technological advances we now take for granted were once nothing but outlandish ideas.
December 1, 2013 Customer Strategist High Tech Dell's Future=Fewer Products, More Support Instead of chasing a dying product dream, Dell will focus on service-based areas of growth, including cloud computing, Big Data, security software, and mobile.
December 1, 2013 Customer Strategist Welcome to the Collaborative Economy The collaborative economy is one in which “the crowd” meets business
December 1, 2013 Customer Strategist Measure the Value of Customer Experience Improvements in Five Steps Customer Experience Value Analysis connects customer initiatives to tangible financial impact.
December 1, 2013 Customer Strategist From One-to-One Marketing to Bot-to-Bot Marketing Fast forward into the digital age to experience simplified, predictive customer engagement.
December 1, 2013 Customer Strategist The Promising Digital Future of Lead Generation and Search The power of search and other lead generation tools will only become stronger in the coming years.
December 1, 2013 Customer Strategist Meet the Resilient Corporation A resilient corporation is one that minimizes risk, moves quickly, and can grow faster than others.
