February 1, 2013 Customer Strategist High Tech A Lesson from Google on Marketing Innovation Innovative marketers take action at the “zero moment of truth” to connect with consumers in the right place at the right time with the right message.
December 1, 2011 Customer Strategist High Tech Dell's Commanding Social Presence The high-tech behemoth launched a social media listening command center to listen closely to customers’ comments and concerns, and take quick action on any issues before they escalate.