September 1, 2009 Blog Loyalty Program Strategy: 5 Best Practices to align with your Business Strategy Implement these five best practices to optimize your loyalty program strategy to better match your overall business strategy and to increase customer retention
April 1, 2009 Customer Strategist Loyalty 101 Revisited In the rush to boost customer retention, some companies are rethinking their loyalty programs. Change can be good as long as organizations apply the fundamentals.
