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The CX Pod

You probably think this podcast is about you, don't you? Well, you’re right. This is a customer experience podcast hosted by Jeff Marcoux and Elizabeth Glagowski of the Customer Strategist Journal.

Tune in for regular discussions and interviews with the brightest and best in CX to get your competitive edge.

Recent Episodes

Get the Details Right Before Diving into Values-based Marketing

New research from Forrester points to an emerging trend: consumers increasingly expect brands to take a stance on moral, social, and political issues. However, values-based marketing isn’t...

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How to Rethink the Donor Experience

Nonprofit organizations are increasingly struggling to meet financial objectives in a more competitive marketplace. Donor retention and longevity are falling, forcing nonprofits to rethink their...

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The Buying Journey DNA

In the age of the customer, consumers have more information and choices than ever before. What they don’t have is more time. That’s why it’s imperative for organizations to have a...

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The Contact Center of the Future

The contact center of the future will be radically different from that of today: new technologies are opening new opportunities as well as presenting new challenges. The changes are not just...

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It's Time to Finally get Journey Orchestration Right

Customer experience journey mapping isn't new, but are companies using it correctly? More and more leaders are recognizing the need to ditch the white board and are diving deeper into...

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Check your CX Blind Spots

Fast-growing financial tech companies like Ant Financial, Robinhood, and TransferWise are not only disrupting the financial industry, they’re reshaping consumer behavior and expectations. But...

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Cracking the Loyalty Code

We all know customer loyalty is important to a business but where do brands tend to make mistakes when it comes to inspiring loyalty? And what’s the best way to foster loyalty among your employees...

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Creating Great Digital Fan Experiences in March Madness and Beyond

Whether screaming from the rafters or cheering at their TV, fans are the lifeblood of any sport. That's why it's essential for brands to utilize audience’s social media to create the...

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Set the Record Straight on Customer Centricity

Customer centricity has been the talk of the town for years, but do we practice what we preach? Do leaders understand what it takes to drive a meaningful relationship with our most valued customers...

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Embrace Disruption (Strategically)

In an era of disruption, conventional marketing wisdom isn’t enough. Marketers need innovative insight, agility, and high-speed execution to meet today’s customer and business demands. Simple,...

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