We like to think we’re capable of making purely logical decisions—but we’d be lying to ourselves. Studies show that many of our decisions are greatly influenced by emotion. And...
The world of work is changing; becoming faster, smarter, and more connected. Just look at Uber, one of the world’s largest transportation companies which owns no taxis, or VRBO, a large...
Healthcare patients have come to expect the same digital tools used in the consumer world, from scheduling appointments to picking up prescriptions.According to NTT Data Services research 59...
In a world where many products and services are now seen as commodities able to be purchased anywhere, from anyone, and only when needed, many organizations are struggling to find and retain...
With Facebook and tech companies in the news, two stories are playing out that speak volumes about the public’s appetite for data-driven ads and Facebook’s ability to adapt.Business as...
Let’s face it: Warning people that robots are stealing their jobs grabs far more attention than the truth. While it’s true that some jobs are better suited for automation, the reality...
Every year the latest technology makes our lives faster, more mobile, and a little less human. And the same can be said for business. As the proliferation of channels, data, and innovation make...
It’s unquestionable that business leaders and customers loathe fraud. But onerous safeguards that slow down the user experience are a close runner-up. Companies are under pressure to protect...
As a consumer, when was the last time you thought to yourself, “this is a B2B brand and so I have lower expectations for a personalized experience?” Most likely never. People don&rsquo...
Life is complicated and rarely goes as planned. For customer-facing companies, sudden emergencies like natural disasters or data breaches can trigger waves of consumers looking for help and answers...
