Customer Strategist Journal
Innovative strategies for building more profitable customer relationships. Published quarterly online and in print.
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Turning the Abstract Into Clarity

Infographic: Unlocking Patient Engagement Through Trust

Peppers & Rogers Group has completed the first-ever research on the role and impact of patient trust and engagement within the pharmaceutical industry. Unlock Patient Engagement Through Trust draws back the curtain on what trust means for pharmaceutical firms in the new healthcare ecosystem.