April 19, 2017 Customer Strategist Microsoft Shifts Gears in an Experience Economy Microsoft U.S. CMO and General Manager Grad Conn explains how the company is evolving to keep up with customer demands.
April 19, 2017 Customer Strategist Say What? A surge in fake news and negative brand associations has companies taking a fresh look at content moderation strategies.
April 18, 2017 Customer Strategist Employees Make Your Brand Promise Count Organizations can learn a lot from Trader Joe’s and Southwest Airlines’ strategy for turning employees into brand ambassadors.
April 18, 2017 Case Study Travel and Hospitality Destination: Customer experience excellence A travel site elevates the quality of customer interactions by focusing on associate training and operations
April 18, 2017 Customer Strategist Retail Banking When Customer Centricity Becomes the Brand Customer experiences are at the heart of successful retail brands.
April 18, 2017 Customer Strategist Understand Your Customers, Understand Your Brand Four ways to activate the valuable insight customers are already giving you to elevate your brand position.
April 11, 2017 Blog Property and Casualty Insurance Property and Casualty CX Trends Lean on Expert Associates
