blog

In recent years, sales teams have successfully leveraged social media to build and strengthen customer relationships. And as 2014 ramps up, new trends in social media will shape how these sellers...

The world is being bombarded with data. With every click of a mouse, every purchase at a store, and every other interaction, customers are sending crucial information that organizations can...

Today’s better connected workforces have added mobile devices to their tool kits. Deploying mobile devices within organizations allows for faster communication across the organization,...

Most people in the business community are familiar with the adage “You can’t manage what you don’t measure.” But, you also can’t make improvements to customer-facing...

Companies continuously collect consumer data from an array of channels to gather insight into the customer experience. From customer complaints to contact center interactions, this internal...

We only get one chance to make a first impression. Whether we’re meeting someone in our personal lives or making a new business contact, we have mere seconds to make that impression count....

This article was originally published in the Winter 2013 issue of Customer Strategist.Preparing for the future is no easy task. But savvy business leaders understand that rather than being an...

No sales organization is perfect, but to succeed, sales teams need the tools to help them close performance gaps and engage with customers.With inadequate knowledge of the organization’s...

It’s the season to be jolly. As customers make the last mad dash to stores to tick the final item off their holiday shopping lists, organizations are doing their utmost to leverage the...

When it comes to making decisions, today’s executive has access to roughly 1,000 times more data and 1,000 times more powerful analytic and computational tools than was available in 1993,...