blog

When today’s customers decide to do business with a company, they want their transactions or inquiries to be handled without any catches. They want seamless interactions, or frictionless...

Marketing and sales departments often exist in silos. As a result, a disconnect forms between their efforts, which can lead to a number of missed opportunities on both sides. In this video,...

Retail banking is undergoing a massive disruption. While banks have traditionally been the providers of retail services, they’re now facing real competitive threats as new mobile technologies...

Digital marketing and online lead generation is growing rapidly and is therefore rapidly becoming a recognized discipline within the digital marketing arena.Studies show the proportion of companies...

The healthcare system can be a labyrinth of choices for patients and their families, especially ones who are dealing with a newly diagnosed condition and are still experiencing shock. Apart from...

Data is in overdrive. In order to deliver the personalized experiences that customers have come to expect, organizations must be able to keep pace with the elevated quantity of customer data and...

Improving the customer experience is a key objective for many organizations. But, the demands of customers in this ever-evolving multichannel world in which they live, work, shop, learn, and...

When growing a new business, it’s essential for the given company to provide efficient service that builds loyalty and satisfaction from the start. For one leading Internet service provider,...

Many companies have the best of intentions about delivering differentiated, valuable customer experiences. Yet in many cases, their technology does not evolve as quickly as the rest of the business...

When customers look for information about products or services, their first stop invariably is the use of a search engine. Because search engines are used so often by customers, paid search now...