March 1, 2014 Customer Strategist Healthcare Payers Customer Lessons Learned from the Health Insurance Exchange Rollout A look at what steps can be taken to smooth the ACA’s bumpy customer experience road.
March 1, 2014 Customer Strategist Healthcare Payers Five opportunities for improved healthcare payer experience The largest influx of new health insurance customers in decades creates enormous opportunities for healthcare payers
April 1, 2012 Customer Strategist Healthcare Payers Creating a Healthy Level of Trust It’s not easy to compete as a health insurer—and it’s about to become more difficult. Placing a focus on consumer trust and on what enhances or diminishes that trust can provide a competitive edge.
December 1, 2011 Customer Strategist Healthcare Payers Creating a Social Media Agenda for Healthcare The time has come for healthcare providers to connect with patients on a personal level. Here’s a five-part agenda for establishing a social media practice that will allow providers to do so.
July 1, 2011 Customer Strategist Healthcare Payers Do You Trust the U.S. Healthcare System? Insurers that take a customer-centric approach will be better positioned to gain customer trust.
March 1, 2011 Customer Strategist Healthcare Payers Closing the Chasm Between the Insurers and Insured How social media can help solve health plans’ consumer engagement challenges.
