June 1, 2010 Blog The Real Cost of Customer Experience Offering an outstanding end-to-end customer experience—including everything from marketing to packaging to product design to support to cross-sales—takes work, and investment. But the investment is worthwhile.
June 1, 2010 Customer Strategist Harnessing the Power of Customer Intelligence SimplexGrinnell put an enterprise process in place to capture, analyze, and respond to customer feedback.
June 1, 2010 Customer Strategist Technology Can Help Us Fix the World Economy Three ways governments can use technology to manage markets and reduce risk. Public Sector and Government
June 1, 2010 Customer Strategist PhotoBox’s Customer Obsession Drives Double-Digit Growth The online photo company applies deep analytics and customer insight to make customer experience improvements that propel market share and customer growth. Retail Banking
June 1, 2010 Customer Strategist Customer Connections Drive Profitability Article Global Crossing’s CTIO Anthony Christie discusses how his company connects every aspect of the business back to customer experience. Communications
June 1, 2010 Customer Strategist The Gains and Pains of Unexpected Rapid Growth Telecom provider Nedjma scored 2 million new customers in only six weeks. Here’s how the company intends to retain them. Communications
April 1, 2010 Customer Strategist What Being Close to Your Customer Really Means Rick Braddock, chairman and CEO of Fresh Direct, discusses why executives must rethink marketing and management in the Internet age.
April 1, 2010 Customer Strategist The Mathematics of Profitable Marketing Cabela’s uses predictive analytics to formulate a customer interaction strategy that maximizes the spending of each individual customer.