Resources

Creating a Social Media Agenda for Healthcare

The time has come for healthcare providers to connect with patients on a personal level. Here’s a five-part agenda for establishing a social media practice that will allow providers to do so.

How Smart Is Your Business?

Taking a strategic approach to data, businesses can manage critical capabilities that make a direct impact on how they get, keep, and grow their customers.

Nedbank Embarks on a Client-Centric Journey

One of South Africa’s largest banks aspires to become more client-focused.

Multichannel 101

The complex art and simple science of developing a differentiated multichannel strategy