Resources

Data Livens Up Financial Relationships at Old Mutual

Old Mutual uses data strategy to break away from life insurance’s “buy and die” relationship reputation and deliver significant ROI.

Six Secrets to Big Data Success

Time is the enemy of Big Data victory. Here are six ways to improve your data strategy right now.

Three Common Data Concerns Facing the C-Suite

C-level executives can overcome their concerns about data strategy by connecting to overall business strategy.

Leveraging Data to Boost Fan Retention

Maple Leaf Sports & Entertainment’s fan-focused culture resulted in a 54 percent increase in email open rates and a 166 percent increase in click-through rates last season.