Resources

Many Customer Channels, One Executive

Chief customer officers like Lance Gruner of Mastercard play an important role in the digital transformation of businesses.

Healthcare Dips Its Toe into Real-time Data

Prodded by consumers, healthcare organizations and insurers are beginning to explore the benefits of real-time information.

Are Augmented Reality Sales Tools Ready for Prime Time?

Here’s how to look at AR with clear eyes.

Throw Away Your Marketing Campaigns

Real-time interaction management adds context in the moment to marketing initiatives.