Adham Fahmi, Principal, TTEC Digital Resources | TTEC

March 1, 2014 Blog Communications

Real time marketing analytics: Customer data optimization best practices

Real-time marketing adds immediacy to relevant customer interactions, especially for telecom companies.
December 1, 2011 Customer Strategist

Taking the Leap From Social Media to Social Engagement

Instead of a standalone social media strategy, companies must develop a customer-centric social engagement strategy that is aligned with overall corporate and marketing objectives.