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APAC Blog


It’s time to check in with your CX

Know where you stand – and where to improve – with a CX maturity assessment

Great customer experiences are seamless, effortless, and key to any brand’s success. But while many companies acknowledge the crucial role CX plays, many struggle to deliver experiences that meet or exceed customers’ expectations.

3 Ways Logistics Organisations Can Embrace Customer-Centricity

The modern logistics industry is fast, nimble and seamless, and so should its customer experience. From start to finish, users want to stay connected and informed about their purchases.

7 Tips for Managing Surging Call Volume This Tax Season

Accelerate Digital Transformation by Making Automation Intelligent

4 Strategies to Reshape Black Friday Customer Experience

In a year of change; Black Friday will likely be no different. Organisations are redefining a holiday event as customers further gravitating towards online shopping. These brands need to adapt this Black Friday to differentiate themselves, grow revenue and increase customer loyalty.

Customer Churn Prevention: 3 Best Practices to Retain Customers

This was originally posted as an article in the Customer Strategist Journal.
To read the latest issue click here.

A Segmentation Framework That Works

Customer-centric companies have long understood the need to manage their customer portfolio, rather than just their portfolio of products or services. These firms know that the customer portfolio must be the fundamental factor guiding how a company is organised, what it manages, and what it measures.

Loyalty Program Strategy: 5 Best Practices to align with your Business Strategy

Customer loyalty programs are at their core tactical mechanisms for altering the behaviours of specific customers. The behaviours you most want, however, might be quite different, depending on your business model and competitive situation. If you can’t now identify your customers across channels or stores or business units, a loyalty program can help you do that.

9 Simple Steps to Help Contact Centre Employees Feel Confident Returning to Work

Why CXaaS Matters, and How It’s Good for Your Business

You may have heard the phrase, “customer centricity is a journey, not a destination.” A good a customer experience (CX) program is never complete. It should be continuously refined and improved upon based on factors such as the changing needs of customers, business, and the economic and technology landscape.

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