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Customers share an enormous amount of information about their preferences, needs, attitudes and behaviors through their multichannel interactions with companies. While there are rich opportunities...
Today’s customers expect service when they want it and where they want it, and they’re using multiple channels to interact with the brands with which they do business. The trend is...
According to a report, The Self-Service Economy, 40 percent of consumers in a global survey claimed they would prefer to utilize self-service channels as opposed to human contact. It seems that...
Perfectionists, please raise your right hand. Type A personalities, kindly raise your left. If you are now able to clap your hands over your head, this blog is for you.It was Judi Hand, head of our...
Are you struggling to balance the company budget with customer demands? This budget season has many consumer advocates pleading with CFOs for dollars to put more customer-focused strategies into...
The international social media company discussed in this post is one of our clients.Social media is becoming more and more popular. But, with popularity comes competition, so the leaders in the...
There’s nothing new about using data to make decisions. But, what is new is the potential that new data sources hold in providing real actionable insight. Unstructured data such as social...
At the turn of the 20th century GM, Ford, and Chrysler manufactured the American car culture, and the 21st century is rapidly transforming it with a new automotive customer experience.Ford Mustang....
Years ago, the ATM was put into cities that served as test beds for ATM machines. Bank customers liked the self-service capabilities, and banks across the nation started installing ATM machines....
Customers and prospects share a tremendous amount of information about themselves – both intentionally and inadvertently – through their digital interactions with companies. This...