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Blog: Strategy

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5 Ways Marketers Can Become Better Storytellers

In a world flooded with information, stories are one of the most effective ways of marketing your business. They’re more memorable than any other form of content, and they give...

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In the Wake of Merger Mania, What's Next for Health Insurance Customers?

July saw upheaval in the health insurance industry. The second and third largest providers announced they will acquire the fourth and fifth largest. If they pass regulatory approval, Anthem's ...

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Passport for an Improved Customer Experience Journey

Thanks to the explosion of digital touchpoints available to them, the customer’s experience has become incredibly crosschannel in their interactions with companies. According to PwC’s...

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Three Tips for Delivering on Customers’ Mobile Expectations

Consumers are tethered to their mobile devices. Nearly a third of all Americans admit they can't live without their mobile phones. Mobile has become a preferred channel for personal and...

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Banks Must ‘Branch’ Out to Reach Millennial Consumers

Despite numerous roadblocks on the path toward adulthood, Millennials have finally come of age, gaining increased buying power along the way. But, as Millennials begin to make an indelible impact...

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Four Keys to Simplistic Technology Design

Leonardo da Vinci once wrote, “Simplicity is the ultimate sophistication.” Such a level of refinement is what founder of San Francisco-based design firm NewDealDesign, and Fitbit...

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Three Tips for Driving Business Outcomes with Big Data

Every business leader knows that blasting consumers with generic messages is not an effective engagement strategy. Instead, organizations are striving to identify the right time and place to serve...

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Four Ways to Win the Long-Term Loyalty of Future Health Insurance Members

Fostering long-term customer relationships is a critical part of business and like other industries, health insurance companies are striving to build relationships with consumers.Health insurance...

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Five Ways to Prepare Today for Tomorrow's Customer

Tomorrow’s customers will be very different than yesterday’s customer. They will be connected, skeptical, and quick to move on if they are not satisfied with an experience. They...

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Member Engagement Dominates Health Insurance Conversation

At this year's AHIP Institute health insurance conference show in Nashville, the "consumer" was everywhere. Nearly everyone was talking about member engagement, customer experience,...

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TTEC Achieves Leader Position in Everest Group's PEAK Matrix™ for Contact Center Outsourcing Service Providers
TTEC Schedules Second Quarter 2018 Earnings Release and Webcast of Investor Conference Call
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