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Blog: Strategy

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When Manual Decisions Become a Novelty

Imagine a future where consumers no longer compare and select products, because companies already know exactly what each person wants and automatically deliver the right product.  This may...

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Automakers Must Understand and Implement Customer Experience Changes

When Uber and Lyft debuted on the scene, taxi companies didn’t worry because they had laws on their side about who can provide car services. Until they didn’t. And when PayPal,...

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7 Lessons Learned from CX Initiatives that Fell Flat

Thomas Edison is believed to have said that he didn’t fail, he just found 10,000 ways that didn’t work. Such is the nature of business. Plenty of technologies and business models rise...

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Millennials Want a Different Way to Work

Millennials, people born between 1980 and 2000, have become the largest generation, now numbering 83.1 million and representing more than one-quarter of the nation’s population,...

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Four Ways to Set a Customer-centric Culture Up for Success

Product-centric cultures are out and customer-centric cultures are in. That is the mantra being echoed across organizations today. However, acknowledging the need for change and actually...

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The Hazard of Patient Satisfaction Reviews

The customer is always right—with some exceptions. A prime example is healthcare. Patients turn to healthcare providers to deliver knowledgeable and competent care. As patients, we trust...

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Using Customer Journey Maps as a Strategic Customer Experience Tool

Customer centricity is an elusive goal. Most companies want to be more customer centric, but enacting the vision is a challenge. There are a number of things a business can do to become truly...

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Customers Want a Little Less Disruption

Remember the promises we all heard regarding how technology was going to make our lives easier? How’s that working out for you? We haven’t moved to a four-day work week, nor have our...

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4 Technologies Facilitating the Service Customers Crave

It’s unquestionable that many consumers prefer self-service before interacting with a customer service specialist. But sometimes speaking with an associate is unavoidable or even more...

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Eight Omnichannel Strategies to Bring Seamless Retail Experience to Life

This isn’t your grandmother’s retail environment. It may not even be your mother’s. The retail playing field has changed as the lines between digital and physical stores...

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