Blog: Omnichannel Orchestration
Recent Posts
Your customers are using an assortment of digital channels, including the web, mobile, and social, to learn about products, services, and brands. But is your marketing team taking the steps...
Customers are gaining more control over the brands they do business with every day. To meet evolving consumer needs, brands are trying to remove as much friction as possible from customer...
Multiscreen viewing habits are on a steady incline. More and more consumers bounce from screen to screen throughout their days, engaging with brands across numerous platforms. Faced with this...
The Internet of Things, mobile technology, and omnichannel marketing stand among the many innovations transforming the customer experience. Marketing has become a fundamental driver of IT...
The world has adopted a new buying paradigm: Customers research products across myriad sites and devices before making a buying decision. In response, organizations must be present and proactively...
Consumer expectations toward mobile are increasing every day. Smart companies are responding with a customer-first approach when designing their mobile engagement strategies. Because 80...
A major component of the retail customer journey is returns. Customers invariably decide to return products that aren’t the right size, the right color, the right type, or the item simply...
In recent years, the automotive buying journey has been transformed by digital technology. From consideration, evaluation, and purchase, digital channels serve as the primary information-gathering...
The omnichannel customer experience has become a must-have for retailers, but businesses still struggle to provide a seamless, interconnected experience. And without an attribution model, companies...
In TTEC’s new e-book, The Technology of Us, author and blogger Doc Searls, said that we’re entering a new era where individuals dictate what, where, and how they’ll buy. In this...