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Blog: Omnichannel Orchestration

Recent Posts

Social Customer Service: 14 Big Brands Tested and Exposed

Social media is exploding as a customer service channel, but companies are struggling to catch up with the demands of today’s socially savvy consumers. Who is winning in the game of social...

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Rally the Frontline for Net Promoter ® Success

Improving customer loyalty is a key objective for many organizations, and many have established Customer Experience Management (CEM) programs like Net Promoter to inject customer feedback into...

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Tuning In to Customer Experience Technology

Customers share a great deal about themselves through their multichannel interactions. Between social media posts, recorded contact center exchanges, email, text, and other types of communications,...

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Using Big Data to Attract and Retain the Digital Banking Customer

Financial services customers are using digital communication channels more and more. Today, they transact across the web, mobile, social, and other self-serve channels. As they interact with...

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All Customers Want for Christmas – Make it Easy for Them to Find What They Need

Many retailers are looking ahead to the approaching holiday season with a mix of hope and concern. Although sales for the holiday shopping season are expected to rise 3.5 percent to 4 percent,...

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Why the Employee Matters to Customer Centricity

Your employees are the brand personified, and it’s critical that they have the skills to embody what you want your brand to represent. Lamont Exeter, Vice President, Learning &...

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Size Does Not Matter: Six Reasons to Take Your SMB Channel Strategy to the Cloud

As customers become more digital, social, and mobile, businesses have opportunities to improve customer satisfaction and loyalty through a differentiated customer experience; but those who are...

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Consumers Demand Multichannel Interactions: Six Best Practices for Deploying Agile Channeling Platforms

The explosive growth of smartphones, texting and social media have forever changed the customer service landscape. The messaging, chat, mobile browsing, and app-based capabilities of smartphones...

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Four Fundamentals for Service Simplification

The fundamentals of good customer service haven’t changed, but rising volumes, multiple product offerings, and the proliferation of customer channels and devices have created the business...

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The Four Building Blocks of a Multichannel Customer Strategy

It is clear that the old ways of doing business are obsolete. Higher out-of-pocket costs have motivated consumers to familiarize themselves with products and services online before making buying...

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