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Blog: Learning and Knowledge

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Good Enough Isn’t: Using the Moneyball Approach to Develop an All-Star Team!

Perfectionists, please raise your right hand. Type A personalities, kindly raise your left. If you are now able to clap your hands over your head, this blog is for you.It was Judi Hand, head of our...

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Social Media Company Uses Data to Accelerate Sales

The international social media company discussed in this post is one of our clients.Social media is becoming more and more popular. But, with popularity comes competition, so the leaders in the...

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Social Media Company Uses Data to Accelerate Sales

The international social media company discussed in this post is one of our clients.Social media is becoming more and more popular. But, with popularity comes competition, so the leaders in the...

Continue Reading...
The Untapped Potential of Unstructured Data

There’s nothing new about using data to make decisions. But, what is new is the potential that new data sources hold in providing real actionable insight. Unstructured data such as social...

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Helping a Communication Leader Up Sales and Boost Net Promoter Score™

Sales success is essential for organizations to thrive. But, achieving sales growth on its own isn’t enough. Savvy business leaders know that they need to both deliver on their sales promises...

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Five Keys to Set the Stage for New Customer Acquisition

Sales teams have always had their work cut out for them. But in a competitive economy, where the differentiators between organizations are getting slimmer, the challenges that sales teams face for...

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Sifting Through All the Big Hype About Big Data

Today, it is hard to escape all the chatter about Big Data. Every time I read an article or a news story around Big Data, I can imagine the frustration every marketer must face as they try to...

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Three Tips for Using Contact Center Data to Improve the Bottom Line

As markets mature and customers become scarce, executives are beginning to understand the vital role a well directed contact center plays in driving predictable, profitable growth. The contact...

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Eight Service Employee Attributes that will Build Your Brand

Customers who reach out to a contact center are rarely doing so for a positive reason. More often than not, they’re making the call or sending an email or Tweet because something’s...

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Harnessing the Customer Strategy Potential of Big Data

Without customer experience leading the way, executives are missing the big picture when it comes to Big Data.Terabyte. Petabyte. Exabyte. Zettabyte. Yottabyte. To today’s business leaders...

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