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Blog: Digital Transformation

Recent Posts

The Contact Center of the Future and Its Role Delivering an Outstanding Customer Experience

Companies have the opportunity to leverage their contact centers to truly address customer needs – even predict and anticipate them – and those that do will optimize customer experience...

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From Concept to Reality: A Glimpse at Your Automotive Experience in 2020

Within the past decade, the process of researching and buying a car has radically changed with customers accessing myriad sources of online data and decreasing their dependence on showroom visits....

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Optimism: A Driving Force of Human Evolution

No, it’s not your imagination. The pace of change is quickening as technological innovations are happening more rapidly. Every new innovation is the result of a combination of previous...

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Ten Things to Ask Yourself About Financial Services Customer Experience Technology

The financial services industry is undergoing massive disruption. The onslaught of industry regulations, changes in consumer behavior and demographics, and the emergence of new market entrants such...

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Getting the Most From Your Integrated Marketing Efforts

Consumers live online. Gone are the days of dial-up. Today’s consumers carry immediate Web access in the palms of their hands at all times. As more and more consumers increasingly adopt the...

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Part II: Top Considerations for Mastering Digital Marketing ROI

Calculating the ROI of digital marketing activities is a challenge facing many organizations. For instance, how can marketers justify the benefits of a video “share” or a social media ...

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Part I: Top Considerations for Mastering Digital Marketing ROI

#discovery { display: none; }Calculating the ROI of digital marketing activities has become the Holy Grail of marketing measurement. But like all other marketing campaigns, organizations must...

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Choosing the Right Technologies to Guide the Telecom Customer Experience

As telecommunications companies continue to battle for customer loyalty, the key differentiator to help brands distinguish themselves is the ability to provide subscribers with consistent...

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Ten Things to Ask Yourself About Healthcare Patient Experience Technology

Healthcare is a deeply personal experience between patients, physicians, pharmacists, and health insurers. Because of the intimate nature of medical treatment, patients often develop trusting...

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Ten Things to Ask Yourself About Healthcare Patient Experience Technology

Healthcare is a deeply personal experience between patients, physicians, pharmacists, and health insurers. Because of the intimate nature of medical treatment, patients often develop trusting...

Continue Reading...

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