Blog: CX Analytics
Recent Posts
We live in the age of customer experience where anticipating the needs of customers is a mainstream strategy for many enterprise companies. Forward-thinking organizations, however, know that in the...
The sheer amount of Big Data—both structured and unstructured—streaming into organizations today often makes data collection and analysis an overwhelming task even for the most...
This article was originally published in the Fall 2013 issue of Customer Strategist.Technology continues to progress from the age of responsive platforms to predictive analytics. Companies are now...
Nurturing both current and prospective customers is imperative for the continued growth of organizations. This was a priority for an international technology manufacturing and consulting company...
Research shows that acquiring new customers can cost five times more than retaining current customers. Yet, many organizations are spending their money and time seeking out new customers instead of...
A company is only as successful as its employees. Therefore, businesses must first identify the most influential people in the organization who will play key roles in moving their companies forward...
In today’s economy, gaining an information edge isn’t just the path to growth; it’s the key to survival.For many companies, obtaining that edge means going up against Big Data,...
Customers share an enormous amount of information about their preferences, needs, attitudes and behaviors through their multichannel interactions with companies. While there are rich opportunities...
Today’s customers expect service when they want it and where they want it, and they’re using multiple channels to interact with the brands with which they do business. The trend is...
According to a report, The Self-Service Economy, 40 percent of consumers in a global survey claimed they would prefer to utilize self-service channels as opposed to human contact. It seems that...