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Data provides valuable insight into customers' interests and behaviors. It also plays a key role in helping sales executives focus customer outreach and understand the factors that encourage customers to buy.
According to research firm
This month's issue of Dialogue focuses on how the latest advanced analytics tools and a customer-focused mindset can help brands uncover more actionable insights than ever before. It provides an overview of the latest technologies, includes examples of these advancements in action, and offers strategic and operational recommendations for companies that are just getting started.
The issue includes:
"Customers today expect seamless and relevant interactions with the brands with whom they do business - across whichever channels of interaction they have chosen to engage," said
The Dialogue eNewsletter is published 12 times a year and has been designed to inspire customer experience excellence. Each issue contains the best customer-centric thought leadership and in-depth research articles. Click here to subscribe.
*Forrester Report: Your Digital Intelligence Strategy Must Match The Speed Of Your Customers,