Passport to a Better Customer Experience Journey
Learn How to Identify What Matters Most to Customers and Deliver an Experience That Exceeds It
With so many devices and sources of information available, it can be difficult for brands to pinpoint the exact factors that encourage—or discourage—customers to buy. That's where customer journey mapping comes in. When designed and executed effectively, customer journey mapping solutions provide brands with valuable insights into every move their customers make and help improve the buying experience.
The May issue includes:
- A look at how customer journey mapping can help brands deliver next-gen customer experiences.
- The steps brands can take to avoid the common holes in journey mapping.
- Insight into how sales chat services can help brands respond to customers on their customers' terms.
- An infographic that outlines the best areas for brands to place their digital engagement investments.
The Dialogue eNewsletter is published 12 times a year and has been designed to inspire customer experience excellence. Each issue contains the best customer-centric thought leadership and in-depth research articles. Click here to subscribe.