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"In this issue of the Customer Strategist, we suggest that most companies in most industries have what it takes to build customer love, but they just aren't able to see it. With a simple change of focus, we believe companies can find ways to innovate and build deeper, more engaged relationships with their customers," said
Everyone's a Customer: The customer revolution is transforming business in amazing ways.
Don't Stop at Journey Maps: Technology exists to efficiently move toward the Holy Grail of customer relationship: one-to-one interactions.
Putting CX to Work in Unique Ways: A government agency puts customer strategy best practices to work in an organizational transformation.
Strong Leaders Equal Strong Business: A multinational property and infrastructure company strengthens its talent pipeline and sets up future leaders for success.
Other articles include a look at the way
Available online, in print or via mobile device, Customer Strategist is published quarterly and provides executives with insights that lead to innovative strategies for building more profitable customer relationships. It facilitates learning and action by presenting the most progressive thought leadership and providing access to the proprietary methodologies of