EMEA CX Trends to Watch in 2018
The New Year always brings with it optimism for the year to come. In the world of customer experience, consumers are looking for more simplified interactions, thanks to promising new technology and different ways of doing business.
At the same time, it’s also a time of increased frustration. Companies will have to work harder than ever this year–understanding data, mapping customer journeys, and harnessing the power of technology–to stand out from the competition.
Read this eBook to discover:
- Why AI is more than hype
- How much the value of data will surge
- Which data issues pose CX threats
- Why more technology could mean more frustration
- What CX success looks like in 2018
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