India-Based Motif, Inc., Rebrands as TTEC

AHMEDABAD, May 1, 2018 -- TTEC (NASDAQ: TTEC), a leading global technology and services provider focused exclusively on the design, implementation and delivery of transformative customer experience for many of the world’s most iconic and disruptive brands, today announced that India-based Motif, Inc., has rebranded to TTEC.

Since the company’s acquisition in late 2017, the global team has worked to smoothly integrate business operations into the TTEC organization. The acquisition has broadened TTEC services to include trust and safety and content moderation while simultaneously adding India as a strategic delivery location option for clients.

As noted by Arthur Nowak, Senior Vice President, Asia Pacific Market, TTEC, “As digital interactions become core to our everyday lives, fraud prevention and content moderation has become essential to creating and maintaining trusted customer relationships. With the integration of this acquisition into our offering, we deliver expertise that combines sophisticated algorithms with trained knowledge workers to help our clients detect, identify and minimize the impact of fraud or other inappropriate activity online.”

Regional company operations are managed through the TTEC delivery center in India, located in the city of Ahmedabad in the state of Gujarat. Ahmedabad is an education hub, producing a large pool of English-speaking college graduates every year. It is one of the fastest growing cities in India and is emerging as a preferred destination for regional youth to make a career in the customer experience industry. For more information about TTEC’s operations in India, visit www.ttec.com/asiapacific/india.

“We look forward to continuing our work in protecting customers and brand reputations through fraud prevention and customer care excellence as part of TTEC,” said Kaushal Mehta, India VP and GM, TTEC and founder of Motif, Inc. “And through the work of the company’s community foundation, we will further extend our support of the local Ahmedabad community through ongoing outreach efforts including our annual charity walk.”

Interested in working for TTEC in India? Visit www.ttecjobs.com.

About TTEC (pronounced T-tec):

TTEC (NASDAQ: TTEC) a leading global technology and services provider focused exclusively on the design, implementation and delivery of transformative customer experience for many of the world’s most iconic and disruptive brands. The Company delivers outcome-based customer engagement solutions through TTEC Digital, its digital consultancy that designs and builds human centric, tech-enabled, insight-driven customer experience solutions for clients and TTEC Engage, its delivery center of excellence, that operates customer acquisition, care, growth and digital trust and safety services. Founded in 1982, the Company's 56,000 employees operate on six continents across the globe and live by a set of customer-focused values that guide relationships with clients, their customers, and each other. To learn more about how TTEC is bringing humanity to the customer experience, visit www.ttec.com.