Technology is empowering customers. It is making them more knowledgeable, more connected – and more discerning – than ever before. But, there’s a twist: While it’s true that customers love the convenience that technology provides, they still crave that empathetic, human connection with their favorite brands.

On the other side of the table, business leaders are struggling to anticipate and defend against the disruption that technology – and customers themselves – are creating. Those who are able to find the right balance between automation and human-to-human interaction will be a step ahead.

This book will show you how.

Get the book:


About the Author, Don Peppers

Don Peppers, acclaimed author and founding partner of Peppers & Rogers Group, a TeleTech Company, is one of the world's leading authorities on customer-focused business strategies. Alongside co-author Martha Rogers, Ph.D., Don has produced a legacy of international best-sellers, collectively selling well over a million copies in 18 languages.

Don has a popular voice in the worldwide media, and as a top 100 "IN-fluencer" for LinkedIn.com, he has more than 260,000 followers for his regular blog posts. You can catch up on his latest insights here.



TeleTech Announces Second Quarter 2017 Financial Results
TeleTech Welcomes Jeff Marcoux as Vice President, Product Marketing

Customer Experience Solutions and Marketing Innovation Expert Bolsters Customer Experience and Service Design Acumen
Read press release


9197 South Peoria Street
Englewood, CO, U.S.A

Phone for general inquiries

US: +1.800.835.3832
INT: +1.303.397.8100

Phone for services information

US: +1.877.206.8119
INT: +1.480.389.1436

TTEC Schedules Fourth Quarter and Full Year 2017 Earnings Release and Webcast of Investor Conference Call
Customer Experience Pioneer and Leader TTEC Launches New Look to Complement New Name
latest news
latest news